Outrage: Verizon Wireless to Sell Ads on Your Cell Phone

By securitydude

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SecurityDude, CISSP-ISSAP is an information technology consultant and blogger at large with over 20 years IT experience.

It takes a lot to render me speechless, but an article I read in the Communications section of the 10/16/2007 DHS Daily Open Source Infrastructure Report (PDF) floored me.

Verizon Wireless is mailing a notice advising wireless subscribers that if they fail to Opt Out within 30 days, Verizon will begin SELLING their Customer Proprietary Network Information (CPNI) to “third parties and affiliates”. CPNI information includes all the calls you place or receive on your cell phone (along with date, time and call duration). Verizon intends to allow “targeted ads” created by their affiliates sent to your phone.

If you are like me, you probably shred anything in the Verizon billing envelope except the bill. You can read a copy of the notice courtesy of SkyDeck. It is scanned sideways, so you will need to tell Acrobat to ‘Rotate Counterclockwise’ to read it.

To save you some time, here is the Verizon Automated Attendant number to Opt Out: 1-800-333-9956

It is important to note that if you have a Family Plan, you need to opt out ALL of your telephone numbers. Fortunately, the attendant prompts you to enter additional numbers.

Federal law prohibits the sharing of your CPNI, but Verizon has devised this new scheme that skirts the privacy protections we should expect without technically violating the law. I urge you to take 5 minutes and email the FCC demanding they remove this loophole allowing telecommunication carriers to subvert the intent of the law. When my contract expires in November, I am shopping for a new carrier.

Chairman Kevin J. Martin: KJMWEB@fcc.gov
Commissioner Michael J. Copps: Michael.Copps@fcc.gov
Commissioner Jonathan S. Adelstein: Jonathan.Adelstein@fcc.gov
Commissioner Deborah Taylor Tate: dtaylortateweb@fcc.gov
Commissioner Robert McDowell: Robert.McDowell@fcc.gov

For more information
New York Times – Verizon Letter on Privacy
CNNMone.com – Verizon Wireless Statement

16 Responses to “Outrage: Verizon Wireless to Sell Ads on Your Cell Phone”

  1. Denise Dimino Says:

    I demand you remove this loophole allowing telecommunication carriers to subvert the intent of the law. Please stop wasting my time and money.

  2. OUTRAGE: An Open Letter to the FCC « Network Observations Says:

    [...] post last week about Verizon Wireless’ impending disclosure of subscriber call information (CPNI) has struck [...]

  3. Verizon sells confidential customer data without consent for targeted ads » Developages - Development and Technology Blog Says:

    [...] to Network Observations, Verizon Wireless is going to start targeting ads to its customers based upon the calls you place [...]

  4. suzanne byrne Says:

    this is unethical – loopholes should not be permitted

  5. Verizon plans to sell Customer Proprietary Network Information & allow ads to phones - BlackBerryForums.com : Your Number One BlackBerry Community Says:

    [...] if this was posted here already. I searched and did not find anything. This really ticks me off. Outrage: Verizon Wireless to Sell Ads on Your Cell Phone « Network Observations [...]

  6. Verizon to share customers’ personal information — Alec Saunders .LOG Says:

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  7. securitydude Says:

    Denise & Suzanne,

    Thank you for reading the posting and adding your voice to the discussion. I would appreciate your help in the fight to stop telecommunication carriers from sharing our call data. I have provided an email template that you can email to the FCC Commissioners to express your concern to the 5 men & women who are in a position to DO something about this. Their email addresses are included at the link below.

    http://networkinstruments.wordpress.com/2007/10/24/outrage-an-open-letter-to-the-fcc

    Regards,

    SecurityDude

  8. Jeremy Toeman’s LIVEdigitally » Blog Archive » Verizon customers who care about privacy, read this. Says:

    [...] is in the midst of launching a new program that basically lets them illegally sell ads on your mobile phone. Yes, one more time, it’s [...]

  9. Telephony 2.0 » Blog Archive » Telco Social Graph Strategy and the Verizon Opt-Out For Call Record Sharing Says:

    [...] Verizon Wireless began  sending a letter to subscribers offering them the option to opt-out of having their customer proprietary network information (CPNI) [...]

  10. Jim Lloyd Says:

    To whom it may concern at Verizon. If you share my number with anyone else I WILL not renew my or my Wifes contract at the end of next year. You can take that to the bank.

  11. Barbara Grant Says:

    I demand you remove this loophole allowing telecommunication carriers to subvert the intent of the law. Please stop wasting my time and money.

  12. Barbara Grant Says:

    I cannot believe that this would be allowable.

  13. Convergence and Competition: My Cellular Limbo « Network Observations Says:

    [...] there’s the disturbing revelation we’ve chronicled here, whereby Verizon is hawking confidential user data to advertisers. Sure users can opt out, but [...]

  14. Dan Says:

    It’s amazing that the promise of a little money will cause a company to totally disrespect and annoy their own paying customers.

  15. Anna Shurtz Says:

    I certainly do not wish to be paying for your advertisements. As far as I am concerned, I feel that already we are paying too much money including all the hidden taxes.

    I am voting NO to this!!!

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